Privacy Policy



United Media S.a.r.l. is committed to protecting the privacy and ensuring the highest level of compliance in all areas of its business. As such, we designed this Privacy Policy to provide you with information what we collect about you when you visit our Web Site and how we handle that information.

Who we are: When we say “we” or VIDA, we mean United Media S.a.r.l. with its registered office at 43, Boulevard Pierre Frieden, L-1543 Luxembourg, Registration Number B18493, which is the owner of the VIDA (Video Dynamic Advertising) project – abbreviated Video Dynamic Advertising (hereinafter: VIDA). VIDA is the controller of your personal data and, as such, provides you with the following information in this policy:

1. What personal information we collect about you

When we say your “personal information” we mean the data you leave and which is collected automatically when you visit the site VIDA and information we collect through the use of “cookies”.

This Web Site collects navigational information about where visitors go on this Web Site, how many visits are made to this Web Site, when this Web Site is visited, and other non-personally identifiable information (for example, this can include your domain name, browser version, service provider, and/or IP address).

You can find more information on how we collect and use data through cookies in our Cookie Policy.

2. How we use your information

Personal Information about you is collected for the purpose of enhancing the functionality and user experience of the VIDA Site.

The navigational information that is automatically gathered when you visit this Web Site is used on an aggregate basis to evaluate the effectiveness of this Web Site, to analyze trends, and to administer the Web Site. This navigational information allows us to determine such things as which areas of this Web Site are most visited, and difficulties our visitors may experience in accessing this Web Site. We may use the additional information you provide by visiting this site through the cookies based on your explicit consent.

This Web Site contains links to other web sites, which may be operated by affiliates of United Media or other third parties. The web sites to which we provide links may use cookies and may collect information about your browsing and internet navigational history. The linked web sites may also allow opportunities for you to voluntarily provide personal information. The linked sites, including those operated by affiliates of United Media, may have different privacy policies. United Media is not responsible for the privacy policies of such other sites. This Privacy Policy applies solely to the information collected by this Web Site. Therefore, before you provide any personal information, we recommend that you review the privacy policy associated with the web site where you will be submitting your information.

3. Grounds for processing

We process your personal information described above based on our legitimate interests. In rare cases, we may process your information when it is necessary to comply with a legal obligation. We may also, where applicable, process your information based on your consent.

4. How we share your data to trusted parties

To help you use the site without interruption, we work with individual business partners. We choose our partners based on whether they provide a sufficient level of guarantee regarding the protection of personal data. In situations where we have partners outside the EEA, we always require the signing of a contract specifying how our partners may access your information and, where required, to implement appropriate technical and organizational measures in accordance with Article 46.2 (c) GDPR. In such cases, we also sign the Standard Contract Clauses with such partners. With regard to the maintenance of the site we only have cooperation with companies that have the appropriate organizational and technical protection measures, as well as signed the Standard Contract Clauses. Information on these companies and the security measures taken are available upon request to dpo@vida-ad.com

5. How long do we keep the data

We keep the data as long as it is necessary for the functioning of the site and for the maintenance and improvement. We keep certain information that we are required to retain by law to the extent that the law prescribes minimum retention of these types of data. You can find detail on how long we keep data collected through cookies in our Cookie Policy.

6. How we protect your information

All personal information we collect about you is stored and processed in accordance with GDPR requirements as well as relevant industry standards. We take all necessary steps to protect your personal information from loss, misuse, and unauthorized access. All of your personal information is stored on servers that are restricted by a limited number of authorized people. If you would like us to provide you with more information on technical and organizational security measures for our systems, please send us a request at dpo@vida-ad.com.

7. The rights you have

All questions and requests regarding your information can be submitted to our Personal Data Protection Officer at the following e-mail address dpo@vida-ad.com You may at any time file a complaint regarding the processing of your personal data by the national personal data protection authorities at your country as well as Luxembourg Personal Data Protection Regulatory Authority.

You can ask for access to your personal data on the basis of a reasoned written request submitted to dpo@vida-ad.com We may have to ask for additional information to identify you in order to reply to your request if it possible or not coupled with unreasonable costs. You can exercise your right to a restriction of processing and objection to processing by sending us a reasoned request to the address mentioned above, indicating why you are seeking a restriction or objection to the processing. During the period of deciding your request, your personal information will be stored with us but we will not process it. You may at any time exercise your right to delete your personal information by sending a written request to the address mentioned above. You can exercise your right to transfer personal information by sending us a request asking us to provide you with all the personal information we have about you so that you can transfer it to another person. We will respond to requests for all your rights regarding your account within one month of receiving your request.

8. Changes to this policy

VIDA reserves the right to change or modify this Policy and post the newest and applicable Policy here. VIDA cannot notify important changes and additions to users by e-mail. By using any content on the Vida website, you are deemed to be aware of the latest terms of use and privacy policies.